COMMERCIAL WORK
Craft: Direction (2023)
COMMERCIAL WORK (Craft: Direction)
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MINI Aceman - BMW Group Mini
Rekorder GmbH
Shortlist
| Title of Piece: | MINI Aceman |
|---|---|
| Brand: | BMW Group Mini |
| Production Company: | Rekorder GmbH |
| Director(s): | Biceps |
| Producer(s): | Lea Hohl Konstantin Nerger |
| Client: | BMW Group Mini |
| Director of Photography: | Persona |
| Editor: | Lucas Nolla |
| Visual Effects: | Pascal Wiemers Vinzent Britz |
| Colour Grading: | Nadia Khairat Gómez |
| Instagram Tag: | @rekorder.de @wearebiceps |
| Sound Design: | IXYXI MUSIC |
| Short Synopsis: | Berlin-based REKORDER produced the latest MINI Concept Aceman campaign, directed by the amazing directors' duo Biceps. Therefore, they translated this diverse MINIverse into a series of five colourful films. “We approached the MINI world in a playful way by presenting a collage of different lifestyles that fit the car, along with magical touches that come out of the Aceman,” although Biceps. Thanks to the creative masterminds Biceps, the bold client partners, and the top-notch REKORDER team, it was possible to meet all the challenges of filming this beautiful concept car and deliver this powerful outcome. |
