COMMERCIAL WORK (Craft: Direction)

Fearless - HAMLET - Puma JPG
Fearless - HAMLET - Puma MP4 3m:00s

Fearless - Puma
HAMLET

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Fearless - Puma - HAMLET

Shortlist

Title of Piece: Fearless
Brand: Puma
Production Company: HAMLET
Director(s): Julien & Quentin
Producer(s): Clément Martorell
Agency: La Fourmi
Client: Puma Global
Director of Photography: Antoine Cormier
Production Design: Sylke Derycke & Johanne Carpentier
Editor: Marie-Réglisse Monsimier
Creative Director: Clément Cimarro
Script: Clément Cimarro and Julien & Quentin
Copywriter: Clément Cimarro
Visual Effects: Orage
Colour Grading: Nicolas Gauthier
Costume Design: Lisa Lapauw
Music Composer: Quentin Garabedian
Instagram Tag: @julienetquentin
Sound Design: Quentin Garabedian & Antoine Cebere
Short Synopsis: During a discussion on the bus, one of the young characters in the film innocently mentions Neymar Jr.'s "Fearless" state of mind during play. This word comes to life throughout the film. In one scene after another, players and Football obsessed teens challenge each other in a world where you must dare to become the most "Fearless" possible, on and off the field. To be "Fearless" is to have a career as a player and as a mother at the same time, it is to feed on the words of critics to become even greater, it is to privilege action rather than result. But it is also standing up to the older players on the pitch or to change the music at a party to the hit of the year... By repeating this word throughout like a mantra, the characters make "Fearless" exist in each one, in all situations.
Extra Credit 1: Executive producers: Clément Martorell, Jason Felstead, Ruben Goots
Extra Credit 2: Producer: Yannis Cullaz
Extra Credit 3: Line producers: Ondine Dupont, Timothée Salze-Lozac'h, Pim Verhaert
Extra Credit 4: TV producer: Barbara Vaira
Extra Credit 5: Brand Management Puma: Clément Lacour
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