COMMERCIAL WORK (Cultural Impact)

Be the man you want to be, but be a man who is alive - Big Productions - JPG
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Be the man you want to be, but be a man who is alive
Big Productions

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Be the man you want to be, but be a man who is alive - - Big Productions

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Title of Piece: Be the man you want to be, but be a man who is alive
Production Company: Big Productions
Director(s): Rémi Bezançon
Producer(s): Pierre Rambaldi
Agency: BETC FULLSIX
Client: Sécurité Routière
Instagram Tag: @bigprodparis @bezanconremi
Short Synopsis: On delicate and intimate images of three fathers at the maternity hospital and their first meeting with their son who has just been born, carried by the voice of Pio Marmai, to realize far from the stereotyped edifications, so dangerous on the roads. A touching transmission from a father to his son that conveys the message, without being moralistic, of risky male behavior behind the wheel. "Be the man you want to be, but be a living man".
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