COMMERCIAL WORK
Craft: Direction (2023)
COMMERCIAL WORK (Craft: Direction)
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1m:06s
Your Vibe Your Tribe - Bean Bar
SEMIO Productions
Shortlist
| Title of Piece: | Your Vibe Your Tribe |
|---|---|
| Brand: | Bean Bar |
| Production Company: | SEMIO Productions |
| Director(s): | Paris El-Said |
| Producer(s): | Pavlos Neocleous, Alexia Makrides Neocleous |
| Agency: | Bean Bar |
| Client: | Bean Bar |
| Director of Photography: | Sofronis Sofroniou |
| Production Design: | Christy Polydorou |
| Editor: | SEMIO Post |
| Creative Director: | Bean Bar |
| Script: | Bean Bar |
| Copywriter: | Bean Bar |
| Visual Effects: | Myria Adamou/Connie Constantinou, Annita Ellina |
| Colour Grading: | Connie Constantinou |
| Animation: | Myria Adamou |
| Costume Design: | Notis Panayiotou/Andrea Hadjinicola |
| Music Composer: | Titi Lokei |
| Instagram Tag: | @Paris_onset @Paris_es @semioproductions #beanbar #yourvibeyourtribe |
| Sound Design: | SEMIO Post |
| Short Synopsis: | A diverse blend of production skills, talent, coloured vibes and the drive for change, led to this reviving result. This Ad was directed by Paris El-Said and produced by SEMIO for the all new Cypriot Coffee chain, Bean Bar, which promotes consumer individuality, aiming to stir the norm and make waves in the Ad world. Being part of the creative Bean Bar “tribe” integrating quality and expertise on every level of production, was a satisfying experience, which made us want to stand out and differentiate. Bean Bar’s extensive marketing brief and solid advertising rational, proved to be a pivotal point in the creative process, laying the grounds for a solid communication strategy, weaving the audience into the brand’s good vibes trend. |
| Extra Credit 1: | Production Manager: Christiana Kafaridou |
| Extra Credit 2: | Prod. & Cast Coordinator: Elena Asaelof |
| Extra Credit 3: | Unit Manager: Alexia Alexandrou |
| Extra Credit 4: | Cast: SEMIO Cast & Cast Agency |
