COMMERCIAL WORK
Commercials and Branded Content - Short (2023)
COMMERCIAL WORK (Commercials and Branded Content - Short)
JPG
YOUTUBE
1m:50s
A (Slightly) Life-Changing Story - Meta
Believe Media
Raw Selection
| Title of Piece: | A (Slightly) Life-Changing Story |
|---|---|
| Brand: | Meta |
| Production Company: | Believe Media |
| Director(s): | Floria Sigismondi |
| Producer(s): | Elizabeth Silver (Believe Media), Nicholas Wrathall, Kathryn Riccio (Droga5), Mike Hasinoff (Droga5), |
| Agency: | Droga5 |
| Client: | Meta |
| Director of Photography: | Adam Newport-Berra |
| Production Design: | Jeremy Reed |
| Editor: | Joe Guest, Final Cut NY |
| Creative Director: | Thom Glover (ECD) & Paul Meates (GCD), Droga5 |
| Copywriter: | Ben Brown |
| Visual Effects: | Robert Bruce & Jake Slutsky, Blacksmith VFX |
| Colour Grading: | Tom Poole, Company 3 |
| Costume Design: | Paola Alfaro |
| Music Composer: | Music Track: "Sweet Cheeks" by Raf Rundell, Recorded by Peaches, mixed by Jack Sedgwick at King Lear Music & Sound, supervised by Sunny Kapoor and Lawrence Rothman at Curation Music |
| Instagram Tag: | @floriasigismondi @believemedia |
| Sound Design: | Ed Downham and Jack Sedgwick, King Lear Music and Sound |
| Short Synopsis: | To encourage people not to opt out of receiving personalized ads, we needed to show how important they are to small businesses, and how (slightly) life-changing they can be to consumers. “A (Slightly) Life-Changing Story” is a tongue-in-cheek celebration of that moment when you find something that’s just perfect for you. Each scene shows everyday people in the midst of revelation; their world transformed for the better (if only slightly) by the discovery they made while scrolling through their feed. |
