COMMERCIAL WORK
CRAFT: CINEMATOGRAPHY (2022)
COMMERCIAL WORK (CRAFT: CINEMATOGRAPHY)



Royal Enfield - Be Reborn - Royal Enfield
LoudMouth Film

Shortlist
Title of Piece: | Royal Enfield - Be Reborn |
---|---|
Brand: | Royal Enfield |
Production Company: | LoudMouth Film |
Director(s): | Aakash Bhatia |
Producer(s): | Priyanka Bangia |
Agency: | New Commercial Art |
Client: | Royal Enfield |
Director of Photography: | Vikash Nowlakha |
Production Design: | Sharanya Menon |
Editor: | Priyank Prem Kumar |
Creative Director: | Ian Heartfield |
Script: | New Commercial Art |
Copywriter: | Lordly Sessions |
Visual Effects: | Chimney Group |
Animation: | Chimney Group |
Costume Design: | Preeti Venkatesh |
Music Composer: | Rahul Pais and Nariman Khambata |
Sound Design: | Udit Duseja |
Props Stylist: | Sharanya Menon |
Instagram Tag: | @loudmouth.film @bhatiaaakash @_pforpriyanka @vik_now @priyankpk @paisrahul @narimank77 @devrath_sagar @shashvatseth @lorileysesh @charlottelouiseprince @amrita627 @iamsharmenon @preeti_venks @nicola.gasparri @jitenaroraa @nerd_with_a_duke @danica_drego @addy_khanna @instashaikme @rudhraveer @udyt @dhruv.thakkar07 @iamankitrathi @ghumakkad0_0 @kaushikmadkaiker @srinivas71 @the_black_hair_gallery_ |
Extra Credit 1: | DA: Nisarga SP |
Short Synopsis: | The cosmos is interconnected in ways we can't comprehend. Through this film one explores nature as if they are experiencing it for the first time, like a newborn. The film places us right where we belong, amongst nature. It is treated to be an immersive experience for the viewers. We dive deep into the mind of our protagonist through this film and experience life around us for the first time just like him. The camera intends to bring out nature in its full glory, as a part of the human experience. The camera never leads, just follows the rider wherever they go. Camera follows the biker on a journey in a way that the details of the bike come out organically. It tries to achieve a sense of merger between the protagonist and nature. Metaphoric transitions, for example. going from the nose of the driver to the valleys or from the ridges of the rider’s hands to the mountains, were done to bring forward the idea of the rider, the bike and nature blending into one another. The image of our protagonist in a foetal position surrounded by nature in their nest, also brings forward this idea. |
Extra Credit 2: | HMU: Danica Drego |
Extra Credit 3: | Post Producer: Dhruv Thakkar |
Extra Credit 4: | Line Producer: Jiten Arora |
Extra Credit 5: | Colorist: Nicola Gasparri |