Shortlist Refreshingly Original COMMERCIAL WORK: NEW GENERATION AWARD

BRANDTUBORG SQUASH

PRODUCTION COMPANYBACON

DIRECTOR(S)HOLGER KARBERG

PRODUCER(S)NICHOLAS PERRY

AGENCYWIBROE, DUCKERT & PARTNERS

CLIENTTUBORG SQUASH

DIRECTOR OF PHOTOGRAPHY RASMUS VIDEBÆK

PRODUCTION DESIGN UNIT1 V. LASSE VEJBY

EDITOR HOLGER KARBERG

CREATIVE DIRECTOR RASMUS PETERSEN

VISUAL EFFECTS KAI HAUSWIRTH / BACONX

ANIMATION KAI HAUSWIRTH / BACONX

MUSIC COMPOSER MATS MADESTAM & MADS LØKKEGARD / WE DO SCORE

SOUND DESIGN MATS MADESTAM / SONIFY

INSTAGRAM TAG @HOLGERKARBERG @BACONPRODUCTION

EXTRA CREDIT 1 EXECUTIVE PRODUCER: METTE JERMIIN

SHORT SYNOPSIS NO WORDS ARE NEEDED TO SELL YOUR PRODUCT WHEN YOU HAVE A GUY IN A MUSTARD YELLOW SUIT PERFORMING MAGIC TRICKS TO ELEVATOR MUSIC. THIS IS A VERY VALID POINT PROVEN BY THE NEW CAMPAIGN FOR DANISH ORANGE SODA TUBORG SQUASH.

THE SOFT DRINK HAS BEEN AROUND SINCE 1936 AND TO REJUVENATE THEIR BRAND THEY RELEASED THIS QUIRKY CAMPAIGN HONORING THEIR HISTORY WITH COMEDY DRIVEN SPOTS.

EXTRA CREDIT 2 1ST AD: STEFAN DANHOLM

EXTRA CREDIT 3 CHIEF GAFFER: MORTEN KILDEGAARD

EXTRA CREDIT 4 1ST AC: DANIEL PARMO

EXTRA CREDIT 5 GRADE: LASSE SELVLI / BACONX