AMI ONE CONCEPT - USER JOURNEY - Citroën
|Title of Piece:||AMI ONE CONCEPT - USER JOURNEY|
|Production Company:||Soldats Films|
|Agency:||BETC / TRACTION|
|Director(s):||Camille + Jean Baptiste|
|Short Synopsis:||Since 1919, Citroën's history has always been a reflection of its era, with unconventional and revolutionary vehicles becoming iconic. The brand unveils its approach to urban mobility and intends to make it accessible to all.
Citroën Ami One Concept is the vision of freedom in the city "By Citroën": #LibertyElectriCityMobility! It combines all the benefits of 100% electric with a bold, colorful design and ease of use, all in comfort and practicality. Accessible without a license, it meets all types of "à la carte" use, from car-sharing to rental.
In this way, and as it was in his day the 2 CV, Ami One Concept advocates freedom of movement for all and carries in him the full potential of an urban icon and popular.
|Director of Photography:||Jacques Ballard|
|Production Design:||David Laurent|
|Visual Effects:||Camille + Jean Baptiste|
|Sound Design:||B.o Studio|
|Animation:||Camille + Jean Baptiste|