PERSONAL WORK

Not all fairy tales end in heels - Crocs
Out_SANity

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Title of Piece:	Not all fairy tales end in heels
Client/Brand:	Crocs
Production Company:	Out_SANity
Director(s):	Helen Chan
Producer(s):	Pat Le
DoP:	Yuchan Deng
Instagram Tag:	#commercialdirector #SpecCommercial #surrealcommercial #crocs
Short Synopsis:	A thunderstorm rages as Cinderella bursts into the Prince’s lavish living room, soaked and out of breath. She's here to reclaim her rightful place—but her soggy sneakers unleash a stench so vile it nearly ruins her chances. Watching from above, a disillusioned Fairy Godmother realizes it’s time for a modern intervention. After a few magical mishaps (hello, water boots), she storms in herself and slips a pair of sparkling blue Crocs onto Cinderella’s feet. The room falls silent. The Prince, stunned by the bold new look, declares Cinderella “the one.” He tosses the dainty glass heels aside. Shards fly, Crocs shine. And just like that, comfort becomes the new fairytale ending.