Winner Run it up - Hanumankind Music Videos: Cultural Impact

CLIENT/BRANDCAPITOL RECORDS

PRODUCTION COMPANYBROWNCREW

DIRECTOR(S)BIJOY SHETTY

PRODUCER(S)WAZIM HYDER, ANAMAY PRAKASH

DOPJANAMEJAYA DAROZ

DIRECTOR OF PHOTOGRAPHY JANAMEJAYA DAROZ

PRODUCTION DESIGN VISHNURAJ

EDITOR MEHRAN

VISUAL EFFECTS KUNAL MENON

COLOUR GRADING YASH SONI

MUSIC COMPOSER KALMI

INSTAGRAM TAG @BROWNCREWPRODUCTIONS @WHATSABIJOY @WAZIMHR @ANAMAY_PRAKASH #RUN_IT_UP

SHORT SYNOPSIS A MYTHIC SPRINT THROUGH FIRE, SWEAT, AND RHYTHM, RUN IT UP BLENDS ANCESTRAL MEMORY WITH MODERN REVOLT. ONE MAN TEARS THROUGH A MAZE OF STONE AND SMOKE, HUNTED BY THE WEIGHT OF ALL HE AIMS TO OUTRUN. ON HIS PATH: RAGE, GRACE, DISCIPLINE, FLAME. EVERY MOVE SHOUTS HIS ROOTS AND WHAT HE WILL NEVER EMBRACE. THIS IS NOT NOSTALGIA, IT IS DEFIANCE. DRIVEN BY AMBITION AND ANCESTRAL ECHOES, THIS VIDEO IS A PULSE POUNDING CLASH OF SOUND, SOUL, AND SURVIVAL. NOT A PERFORMANCE, BUT A RITUAL, A WAR CRY, A SPRINT TO SELFMADE GLORY. RUN IT UP DARES YOU TO RISE AND CHASE. IN WHAT FEELS LIKE A LOVE LETTER TO THE ROOTS, THE MUSIC VIDEO PAYS TRIBUTE TO INDIAN CULTURE, HIGHLIGHTING FOLK AND MARTIAL ARTS FROM KERALA AND BEYOND.