Shortlist Pasta is Born Again COMMERCIAL WORK: CRAFT: VFX/ANIMATION

BRANDBARILLA AL BRONZO

PRODUCTION COMPANYBRW FILMLAND

DIRECTOR(S)PHILIPPE ANDRÉ

PRODUCER(S)LUCA ORLANDO, FRANCESCO NARDUCCI, LIZA FISHER

AGENCYPUBLICIS ITALY

CLIENTBARILLA

DIRECTOR OF PHOTOGRAPHY DAVID FOULKES

PRODUCTION DESIGN DROGO MICHIE

EDITOR WHITE HOUSE, ADAM RUDD, FABRIZIO SQUEO

CREATIVE DIRECTOR GLOBAL CHIEF CREATIVE OFFICER PUBLICIS WW: BRUNO BERTELLI | CCO PUBLICIS ITALY: CRISTIANA BOCCASSINI | CCO PUBLICIS ITALY: MIHNEA GHEORGHIU | GLOBAL EXECUTIVE CREATIVE DIRECTOR: RICCARDO FREGOSO | GLOBAL EXECUTIVE CREATIVE DIRECTOR: SELIM UNLUSOY | CREATIVE DIRECTOR: MICHELA TALAMONA, FABRIZIO TAMAGNI

COPYWRITER GIUSEPPINA IACCARINO

VISUAL EFFECTS GLASSWORKS

COLOUR GRADING EMILIANO SERRANTONI, DANIEL PALLUCCA

ANIMATION GLASSWORKS

COSTUME DESIGN DIAMANTE CAVALLI

MUSIC COMPOSER LÉO DELIBES

SOUND DESIGN SCREENPLAY

PROPS STYLIST DIAMANTE CAVALLI, DROGO MICHIE, FRANCESCA ALBERONI

INSTAGRAM TAG @GLASSWORKSVFX @PHILIPPE__ANDRE @PUBLICISITALY

EXTRA CREDIT 1 VFX | PRODUCER: ROMAN LUKYANOV

SHORT SYNOPSIS GALAXIES SWIRLING INTO PASTA ON A PLATE. PARMESAN RAINING DOWN LIKE METEORS. OLIVE OIL DROPPING INTO THE VOID... THIS EXPERIMENTAL JUXTAPOSITION IS AT THE HEART OF THE LAUNCH CAMPAIGN FOR BARILLA'S AL BRONZO PASTA.

UNDER THE SLOGAN ‘PASTA IS BORN AGAIN’, DIRECTOR PHILIPPE ANDRÉ INTRODUCES A STUNNING BIG BANG OF FLAVOUR, BRINGING A NEW PASTA DIMENSION TO TABLES AROUND THE WORLD. THE CREATIVITY ESCALATES IN A CLIMAX ON THE NOTES OF LÉO DELIBES’ LAKMÉ OPERA, CHOSEN TO CELEBRATE THE FRESH NEW START FOR A PASTA THAT REAWAKENS SENSES, MEMORIES, AND EMOTIONS.

EXTRA CREDIT 2 VFX | CREATIVE DIRECTOR & PROJECT LEAD / FLAME LEAD: DUNCAN MALCOLM

EXTRA CREDIT 3 VFX | FLAME: URS FURRER, RUBEN LLUIS, KYLE OBLEY

EXTRA CREDIT 4 VFX | 3D LEAD: JULIAN JOHNSON

EXTRA CREDIT 5 VFX | 3D: STEPHAN HAIDACHER, SEBASTIAN MAYER, GEORGIOS PAPAIOANNOU