COMMERCIAL WORK
(NEW GENERATION AWARD)
It's Called Test for a Reason - England Cricket
Knucklehead
Official Selection
Title of Piece:
|
It's Called Test for a Reason |
Brand:
|
England Cricket |
Production Company:
|
Knucklehead |
Director(s):
|
Hugh Rochfort |
Producer(s):
|
Ore Okonedo, Jordi Estapé |
Agency:
|
Matta |
Client:
|
ECB |
Instagram Tag: |
@hughrochfort @knucklehead_hq |
Short Synopsis: |
ECB's new campaign shines a spotlight on the physical and mental preparation required to perform in one of the ultimate tests in sport. The 60” film is packed with iconic action and draws parallels between the highs and lows of Test match cricket and the emotional journey of everyday life. |