Shortlist PESO RAWS IV COMMERCIAL WORK: COMMERCIALS AND BRANDED CONTENT - SHORT

BRANDPESO

PRODUCTION COMPANYSALTWATER FILMS

DIRECTOR(S)IVO HEFFNER

PRODUCER(S)MARIE NIEMANN, KONSTANTIN LIDER

AGENCYLIVE FAST DIE YOUNG

CLIENTPESO, JUSTIN FUCHS

DIRECTOR OF PHOTOGRAPHY MATHIS HEIDEMANN

EDITOR ANDRÁS GUTI

VISUAL EFFECTS EVGENII SHELKOVOI, ANNA MARENKOVA

COLOUR GRADING NADIA KHAIRAT GÓMEZ

MUSIC COMPOSER LOUIS KÖHLER

INSTAGRAM TAG @IVOHEFFNER, @SALTWATERFILMS, @MATHISHEIDEMANN, @JSTIN, @PESOCLO

EXTRA CREDIT 1 STYLING: VALENTINO CALIGNANO

SHORT SYNOPSIS IN THE FASHION FILM, THE NEW RAWS COLLECTION OF THE BRAND PESO IS PROMOTED. WE WORKED TOGETHER WITH SIX MODELS IN FOUR DIFFERENT STUDIO SETS. THE RAWS ARE THE BASIC LINE OF PESO WHERE ESPECIALLY THE COLOR IS IN THE FOCUS. FOR THIS REASON, WE HAVE PAINTED THE SETS IN THE CONTRASTING COLORS TO HIGHLIGHT THE COLLECTION. THE SPECIAL THING FOR US ABOUT THE PROJECT IS THE MIXED MEDIA APPROACH, WHICH WE ACHIEVED THROUGH AN ELABORATE POST-PRODUCTION WITH ANALOG WORKFLOW. THIS ALLOWED US TO CREATE AN INTERESTING UNSEEN MIX OF THE VERY DIGITAL CLEAN LOOK AND THE ANALOG MIXED MEDIA SEQUENCES WITHIN THE VIDEO.

EXTRA CREDIT 2 OB: THORBEN WINKLER