CRAFT: DIRECTION (2022)
COMMERCIAL WORK (CRAFT: DIRECTION)
RIDERS REPUBLIC: THE FINISH LINE - UBISOFT - RIDERS REPUBLIC
|Title of Piece:||RIDERS REPUBLIC: THE FINISH LINE|
|Brand:||UBISOFT - RIDERS REPUBLIC|
|Producer(s):||Service Executive Producer EVA LAFFITTE, Producers LOR SOLANO, JEAN DUHAMEL, RODOLPHE LANARO|
|Instagram Tag:||@sauvagetv / @ernest_desumbila|
|Short Synopsis:||The film is one and a half minute of pure adrenaline. It is a race with Red Bull athletes that must go through different scenarios to achieve the impossible. From an epic snow mountain to the middle of the forest and a magic desert.
After this crazy ride, they will win more than gold.
In this spot extreme sports, creative madness and the most advanced technical means merge.
This is a commercial for a video game with an extreme sport as a main character. The commercial merge humor, adrenaline, video games, sports and post-production technology in a very unique way.