COMMERCIAL WORK
NEW GENERATION AWARD (2022)
COMMERCIAL WORK (NEW GENERATION AWARD)


Refreshingly Original - Tuborg Squash
Bacon

Shortlist
Title of Piece: | Refreshingly Original |
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Brand: | Tuborg Squash |
Production Company: | Bacon |
Director(s): | Holger Karberg |
Producer(s): | Nicholas Perry |
Agency: | Wibroe, Duckert & Partners |
Client: | Tuborg Squash |
Director of Photography: | Rasmus Videbæk |
Production Design: | UNIT1 v. Lasse Vejby |
Editor: | Holger Karberg |
Creative Director: | Rasmus Petersen |
Visual Effects: | Kai Hauswirth / BaconX |
Animation: | Kai Hauswirth / BaconX |
Music Composer: | Mats Madestam & Mads Løkkegard / We Do Score |
Sound Design: | Mats Madestam / Sonify |
Instagram Tag: | @holgerkarberg @baconproduction |
Extra Credit 1: | Executive Producer: Mette Jermiin |
Short Synopsis: | No words are needed to sell your product when you have a guy in a mustard yellow suit performing magic tricks to elevator music. This is a very valid point proven by the new campaign for Danish orange soda Tuborg Squash. The soft drink has been around since 1936 and to rejuvenate their brand they released this quirky campaign honoring their history with comedy driven spots. |
Extra Credit 2: | 1st AD: Stefan Danholm |
Extra Credit 3: | Chief Gaffer: Morten Kildegaard |
Extra Credit 4: | 1st AC: Daniel Parmo |
Extra Credit 5: | Grade: Lasse Selvli / BaconX |