Official Selection
The Punishment.
COMMERCIAL WORK:
COMMERCIALS AND BRANDED CONTENT - SHORT
BRANDCANAL +
PRODUCTION COMPANYBIRTH PRODUCTION
DIRECTOR(S)HUGUES DE LA BROSSE
PRODUCER(S)TRISTANT BERAUD
AGENCYHAVAS VILLAGE GENEVA
CLIENTCANAL + GROUP
DIRECTOR OF PHOTOGRAPHYJULIEN MEURICE
PRODUCTION DESIGNGUILLAUME DEVIERCY
CREATIVE DIRECTORGABRIEL MAURON
COPYWRITERPASCAL CHARVET
PROPS STYLISTFRIEDA YES
INSTAGRAM TAGTHE PUNISHMENT FOR @CANAPLUS DIRECTED BY HUGUES DE LA BROSSE, PRODUCED BY @BIRTH_PRODUCTIONS AND IMAGINED BY @HAVAS_SWITZERLAND
EXTRA CREDIT 1SENIOR ART DIRECTOR - THOMAS LAFOURCADE (AGENCY)
SHORT SYNOPSISCANAL+ SHOWS MOTHER KNOWS BEST THANKS TO “THE PUNISHMENT.” A BEAUTIFUL MIX OF HUMOUR, TRUTH, AND AN IMPRESSIVE REEL OF TV/CONTENTS OFFERINGS IN ONE WITTY PACKAGE. IN A COMPETITIVE CONTEXT DRIVEN BY TWO TYPES OF BUSINESSES, THE BIG STREAMING PLATFORMS ON ONE HAND (AMAZON, NETFLIX, ETC.) AND LINEAR TV BROADCASTERS ON THE OTHER, OUR GOAL WAS TO ASSERT THAT CANAL+ IS THE ONLY PLAYER THAT BRINGS TOGETHER BOTH AT THE VERY SAME PLACE. INDEED, CANAL+ IS THE ONLY PLATFORM THAT OFFERS NOT JUST CINEMA AND SERIES BUT ALSO LIVE SPORTS AND LIVE TV CHANNELS.
EXTRA CREDIT 2PROJECT MANAGER - ALEXIA RAYAR (AGENCY)
EXTRA CREDIT 3PRODUCTION MANAGER : ALBAN NELVA-PASCAL (PRODUCTION)
EXTRA CREDIT 4CASTING DIRECTOR : GILLES MARTINEZ (PRODUCTION