COMMERCIAL WORK
COMMERCIALS AND BRANDED CONTENT - LONG (2022)
COMMERCIAL WORK (COMMERCIALS AND BRANDED CONTENT - LONG)
JPG
JPG
VIMEO
1m:35s
RECOLLECTION - Deadwood
Camp David
Shortlist
Title of Piece: | RECOLLECTION |
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Brand: | Deadwood |
Production Company: | Camp David |
Director(s): | Simon Gustafsson |
Producer(s): | Emma Creed |
Client: | Deadwood |
Instagram Tag: | @oldirtysimpaj @campdavidfilm @deadwood |
Short Synopsis: | RECOLLECTION is a film for Deadwood, a Swedish fashion brand that manufactures clothes from recycled leather. It was shot on 16mm over two long summer days in the middle of Sweden. Inspired by Ingmar Bergman’s dreamlike and poetic storytelling, I decided to explore the concept of recollection and our understanding of time. I wanted to create a film that looks as though it could have been shot in the 50s as well as today, highlighting the timelessness of Deadwood’s clothing and their use of leather as a material. The story is told through the memories of a group of friends and their reflections on a summer they spent together in the countryside. By working with independent scenes that depict this fragmented summer rather than a linear timeline, we follow their ups and downs without ever really finding out the cause of it. I wanted to create an experience similar to watching a movie trailer, as there's a lot to the story that we can’t see, creating a feeling of mystery and making us want to see more. |