COMMERCIAL WORK (CRAFT: VFX/ANIMATION)

It's On - Ambassadors - Veloretti JPG
It's On - Ambassadors - Veloretti MP4 24s

It's On - Veloretti
Ambassadors

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It's On - Veloretti - Ambassadors

Shortlist

Title of Piece: It's On
Brand: Veloretti
Production Company: Ambassadors
Director(s): Ambassadors
Producer(s): Carolina van Vugt, Arjan Eekels
Agency: Ambassadors
Client: Veloretti
Creative Director: Justin Blyth
Visual Effects: Ambassadors
Animation: Ambassadors
Music Composer: Sebastiaan Roestenburg, Wessel-Jan van Zijderveld, Ambassadors
Sound Design: Rens Pluijm, Ambassadors
Short Synopsis: Veloretti is known for its timeless city bikes spotted all along the canals of Amsterdam. For the launch of their first-ever e-bike packing the punch of a connected bike into a sleek, classical frame, they wanted a brand identity and campaign to showcase its product innovation in a pared-back, elegant way. This wasn’t about appealing to gadget-loving guys, but city commuters looking to travel light, ride fast, and do it in style.
Extra Credit 1: Art Director : Jurriën Boogert, Ambassadors
Extra Credit 2: VFX Artist : Micha de Graaf, Ambassadors
Extra Credit 3: 3D Supervisor : Dimos Hadjisavvas, Ambassadors
Extra Credit 4: 3D Animation : Nick Groeneveld, Ambassadors
Extra Credit 5: 3D Artists : Charlotte Vallet, Jeroen Hoolmans, Jeroen Cloosterman, Robin van As, Ralph Meijer, Ambassadors