COMMERCIAL WORK
(CRAFT: VFX/ANIMATION)
It's On - Veloretti
Ambassadors
Shortlist
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Title of Piece:
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It's On |
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Brand:
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Veloretti |
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Production Company:
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Ambassadors |
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Director(s):
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Ambassadors |
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Producer(s):
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Carolina van Vugt, Arjan Eekels |
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Agency:
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Ambassadors |
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Client:
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Veloretti |
| Creative Director: |
Justin Blyth |
| Visual Effects: |
Ambassadors |
| Animation: |
Ambassadors |
| Music Composer: |
Sebastiaan Roestenburg, Wessel-Jan van Zijderveld, Ambassadors |
| Sound Design: |
Rens Pluijm, Ambassadors |
| Short Synopsis: |
Veloretti is known for its timeless city bikes spotted all along the canals of Amsterdam. For the launch of their first-ever e-bike packing the punch of a connected bike into a sleek, classical frame, they wanted a brand identity and campaign to showcase its product innovation in a pared-back, elegant way. This wasn’t about appealing to gadget-loving guys, but city commuters looking to travel light, ride fast, and do it in style. |
| Extra Credit 1: |
Art Director : Jurriën Boogert, Ambassadors |
| Extra Credit 2: |
VFX Artist : Micha de Graaf, Ambassadors |
| Extra Credit 3: |
3D Supervisor : Dimos Hadjisavvas, Ambassadors |
| Extra Credit 4: |
3D Animation : Nick Groeneveld, Ambassadors |
| Extra Credit 5: |
3D Artists : Charlotte Vallet, Jeroen Hoolmans, Jeroen Cloosterman, Robin van As, Ralph Meijer, Ambassadors |
JPG
MP4
24s
