Shortlist Masao San COMMERCIAL WORK: CRAFT: DIRECTION

BRANDCASABLANCA

PRODUCTION COMPANYPHANTASM

DIRECTOR(S)NATHALIE CANGUILHEM

PRODUCER(S)GARY FARKAS, OLIVIER MULLER

CLIENTCASABLANCA

DIRECTOR OF PHOTOGRAPHY HUGO CARLIER

PRODUCTION DESIGN LUCIE LIBOTTE

EDITOR MARC GURUNG

CREATIVE DIRECTOR CHARAF TAJER

COSTUME DESIGN ANNA TREVELYAN

MUSIC COMPOSER TAEKO ONUKI

SHORT SYNOPSIS CASABLANCA UNVEILS ITS SS22 COLLECTION IN A VIBRANT FASHION FILM DIRECTED BY NATHALIE CANGUILHEM. THE BRAND REVEALS OPULENT, PROVOCATIVE AND SPORT-INFUSED PIECES UNDER THE NAME “MASAO SAN” – AN ODE TO CREATIVE DIRECTOR CHARAF TAJER’S CLOSE JAPANESE FRIEND WHO INTRODUCED HIM TO ANOTHER SIDE OF TOKYO, NAMELY PING PONG, SALARYMEN AND SONY’S 90’S WORKFORCE. COMBINING THIS WITH GARMENTURE INSPIRATIONS FROM THE MEMPHIS MOVEMENT COMING FROM MILAN IN THE 80’S, THE FILM REFLECTS A UNIQUE FUSION OF ORIENTAL AND CONTINENTAL IN A CAPTIVATING COLLECTION SHOWCASE.

EXTRA CREDIT 1 LINE PRODUCER: GUILLAUME RASQUIER

EXTRA CREDIT 2 PRODUCTION COORDINATORS: ROUSSLAN DION, ALICE DU LAC

EXTRA CREDIT 3 RUNNER PRODUCTION: ABDALLAH LABOUDI

EXTRA CREDIT 4 ART DIRECTORS: FABRICE JEANDEMANGE, EDWARD FEBVRE

EXTRA CREDIT 5 ARTISTIC CO-ORDINATION: SID OUDAINIA BEAULIEU