COMMERCIAL WORK (CULTURAL IMPACT)

Community Champions: Whedco Episode 2 - Andre Bato Corp - Nike JPG
Community Champions: Whedco Episode 2 - Andre Bato Corp - Nike JPG
Community Champions: Whedco Episode 2 - Andre Bato Corp - Nike VIMEO 1m:11s

Community Champions: Whedco Episode 2 - Nike
Andre Bato Corp

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Community Champions: Whedco Episode 2 - Nike - Andre Bato Corp

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Title of Piece: Community Champions: Whedco Episode 2
Brand: Nike
Production Company: Andre Bato Corp
Director(s): Stella Asia Consonni
Producer(s): Maximilian Kurzweil
Client: Nike
Director of Photography: Jordan Hall
Editor: Chiao Chen
Creative Director: Olivia Fialkow
Music Composer: Jean Sound Design Studio
Sound Design: Jean Sound Design Studio
Short Synopsis: Organisations that help communities to thrive shape the future of generations and the world. Despite their fundamental role in society, they are rarely celebrated.

With this project I want to show the audience not only the amazing work that these heroes carry out but also the impact that it has in people’s lives that don’t directly benefit from their programs. With early childhood and youth education, affordable housing and help to startup businesses, WHEDco gives an opportunity to grow and prosper and ignite a wave that affects society beyond the communities that they work with.

Nike is the channel through which their stories come to life, reaching a wider audience and creating awareness, with a call to action to spread empathy and compassion.

You don’t have to be an athlete to be a champion.
Extra Credit 1: Grade: Joseph Bicknell @ Company 3