Shortlist Community Champions: Whedco Episode 2 COMMERCIAL WORK: CULTURAL IMPACT

BRANDNIKE

PRODUCTION COMPANYANDRE BATO CORP

DIRECTOR(S)STELLA ASIA CONSONNI

PRODUCER(S)MAXIMILIAN KURZWEIL

CLIENTNIKE

DIRECTOR OF PHOTOGRAPHY JORDAN HALL

EDITOR CHIAO CHEN

CREATIVE DIRECTOR OLIVIA FIALKOW

MUSIC COMPOSER JEAN SOUND DESIGN STUDIO

SOUND DESIGN JEAN SOUND DESIGN STUDIO

SHORT SYNOPSIS ORGANISATIONS THAT HELP COMMUNITIES TO THRIVE SHAPE THE FUTURE OF GENERATIONS AND THE WORLD. DESPITE THEIR FUNDAMENTAL ROLE IN SOCIETY, THEY ARE RARELY CELEBRATED.

WITH THIS PROJECT I WANT TO SHOW THE AUDIENCE NOT ONLY THE AMAZING WORK THAT THESE HEROES CARRY OUT BUT ALSO THE IMPACT THAT IT HAS IN PEOPLE’S LIVES THAT DON’T DIRECTLY BENEFIT FROM THEIR PROGRAMS. WITH EARLY CHILDHOOD AND YOUTH EDUCATION, AFFORDABLE HOUSING AND HELP TO STARTUP BUSINESSES, WHEDCO GIVES AN OPPORTUNITY TO GROW AND PROSPER AND IGNITE A WAVE THAT AFFECTS SOCIETY BEYOND THE COMMUNITIES THAT THEY WORK WITH.

NIKE IS THE CHANNEL THROUGH WHICH THEIR STORIES COME TO LIFE, REACHING A WIDER AUDIENCE AND CREATING AWARENESS, WITH A CALL TO ACTION TO SPREAD EMPATHY AND COMPASSION.

YOU DON’T HAVE TO BE AN ATHLETE TO BE A CHAMPION.

EXTRA CREDIT 1 GRADE: JOSEPH BICKNELL @ COMPANY 3