Shortlist
What If Everything Was This Simple
COMMERCIAL WORK:
CRAFT: USE OF SOUND & MUSIC
BRANDTAYLORS OF HARROGATE
PRODUCTION COMPANYSMUGGLER
DIRECTOR(S)RANDY KRALLMAN
AGENCYLUCKY GENERALS
CLIENTTAYLORS OF HARROGATE
EDITORMARSHALL STREET EDITORS
MUSIC COMPOSERGOLDSTEIN
SOUND DESIGNRASCAL
SHORT SYNOPSISTHE LATEST COFFEE FROM TAYLORS OF HARROGATE IS DESIGNED EXCLUSIVELY FOR LATTES — THAT’S WHY THEY’VE CALLED IT ‘LATTE’. MAKES SENSE, DOESN’T IT?
LIKE OUR PREVIOUS CAMPAIGN FOR TAYLORS, WE AMPLIFIED THE COMEDY OF THIS QUIRKY SPOT WITH AN ECCENTRIC SCORE — WHERE MEANDERING BRASS AND PLAYFUL HARPS EVOKE A SENSE OF PANTOMIME-LIKE MISCHIEF BEFORE A STRINGS CRESCENDO REACHES ITS CLIMAX AS THINGS START TO GET OUT OF HAND.