CRAFT: USE OF SOUND & MUSIC (2021)
COMMERCIAL WORK (CRAFT: USE OF SOUND & MUSIC)
Solidarités International : "For 40 years, and as long as it takes" - Solidarités International
|Title of Piece:||Solidarités International : "For 40 years, and as long as it takes"|
|Producer(s):||BIRTH - Hugo Legrand-Nathan|
|Director of Photography:||Théo GOTTLIEB|
|Production Design:||Brahim BATTA|
|Creative Director:||Leo Sattin|
|Props Stylist:||Hassan ALIOUI|
|Short Synopsis:||On the occasion of its 40th anniversary, the association « International Solidarity » entrusted Birth and SocialClub agency with the realization of its latest communication campaign. Directed by the talented Théo Gottlieb, this campaign is a tribute to these women and men who fight every day, as much as an affirmation of their humanitarian commitment, to respond to human suffering for as long as necessary.
The film, with a melancholic air of happy birthday, makes us discover a bouquet of balloons floating in the wind on the places of the different fields of action of the humanitarians: a shantytown, a desert land, a city devastated by war. The balloons explode to the rhythm of heavy weapons fire, leaving only one white balloon decorated with the logo of Solidarités International. An image that reminds us of the commitment of humanitarians on the front line to help populations in danger. From 23 October 2020, the campaign was relayed on TV, cinema, press, posters and social networks.
|Extra Credit 1:||Associate Producer: Yohan Ungar|
|Extra Credit 2:||Line Producer : Thomas Aboulker|
|Extra Credit 3:||Managing Director : Valentin Fertillet|
|Extra Credit 4:||Account Director : Marine Sanchez|
|Extra Credit 5:||SFX: Abdelah Joudi & Ismail El Ghachi|