Shortlist
Watch Us Move
COMMERCIAL WORK:
CRAFT: USE OF SOUND & MUSIC
BRANDADIDAS WOMEN, ADIDAS ORIGINALS
DIRECTOR(S)STEFANIE SOHO
PRODUCER(S)SOPHIE CAMPBELL (AGENCY PRODUCER)
AGENCYTBWA\NEBOKO
CLIENTADIDAS
SHORT SYNOPSISTHE CAMPAIGN LAUNCHED JUST AHEAD OF INTERNATIONAL WOMEN'S DAY - FEATURING AN ALL FEMALE TEAM BOTH IN FRONT OF AND BEHIND THE CAMERA. THE SPOT CELEBRATES A DIVERSE CAST INCLUDING ROLLER SKATERS, YOGIS, POLE DANCERS AND WEIGHTLIFTERS.
TBWA\NEBOKO IN AMSTERDAM ASKED PITCH & SYNC TO SOURCE TALENT TO PARTNER WITH AND CREATE AN ORIGINAL SOUNDTRACK FOR THE FILM. WE SOURCED AND COLLABORATED BRITISH/IRANIAN ARTIST TĀLĀ FOR THE COMMERCIAL AND TO DEVELOP THE TRACK INTO A FULL LENGTH SINGLE 'CABIN FEVER' FOR COMMERCIAL RELEASE TO COINCIDE WITH THE CAMPAIGN LAUNCH.