PERSONAL WORK
(New Generation Award)
Yourself - X&Y
Highlife Media GmbH
Shortlist
|
Title of Piece:
|
Yourself |
|
Brand:
|
X&Y |
|
Production Company:
|
Highlife Media GmbH |
|
Director(s) :
|
Nelis Friedrichs |
| Business Region: |
37040 |
| Short Synopsis: |
Two friends explore their masculinity. |
| Runtime: |
01:26 |
| Release Date: |
2020-02-14 |
| Producer(s): |
Marc Fabrega |
| Director of Photography: |
Daniel Schua |
| Editor: |
Daniel Schua & Nelis Friedrichs |
| Music Composer: |
Evan McDonald |
| Sound Design: |
Eike Koellmann |
| Script: |
Nelis Friedrichs |
| Individual Credits: |
Cast: Tomas Rabbering & Malte Thomsen |
| Individual Credits: |
Color Grading: Marina Starke |
| Notes for Judging: |
What does it mean to be yourself? We have been dealing with the topic of individual self-perception for some time now. With this spot we want to draw attention to modern sexism. Especially in perfume advertisements, the outdated gender stereotypes still play a major role. What prevents us from breaking out of these structures? |
| Statement: |
37091 |
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MP4
1m:26s
