„Break the rules of fashion.“ - Wanda Germany GmbHWanda Germany GmbH - REBELLE StyleRemains GmbH IMG
„Break the rules of fashion.“ - Wanda Germany GmbHWanda Germany GmbH - REBELLE StyleRemains GmbH IMG
„Break the rules of fashion.“ - Wanda Germany GmbHWanda Germany GmbH - REBELLE StyleRemains GmbH IMG
„Break the rules of fashion.“ - Wanda Germany GmbHWanda Germany GmbH - REBELLE StyleRemains GmbH MP4 1m:04s

„Break the rules of fashion.“ - REBELLE StyleRemains GmbH
Wanda Germany GmbHWanda Germany GmbH

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„Break the rules of fashion.“ - REBELLE StyleRemains GmbH - Wanda Germany GmbHWanda Germany GmbH

Shortlist

Title of Piece: „Break the rules of fashion.“
Brand: REBELLE StyleRemains GmbH
Production Company: Wanda Germany GmbHWanda Germany GmbH
Client: REBELLE StyleRemains GmbH
Agency: Überground GmbH

Director(s): Ace Norton
Short Synopsis: A fashion campaign that goes against all the shitty fashion industry trends. For Rebelle, an haute couture online second hand shop. A campaign packed with everything that would make a true fashion victim go nuts. Yet equipped with an attitude that distinguishes itself from fast fashion trends and mindless, cheap following of the crowd. „Break the rules of fashion. Before they break you.“ This sentence alone captures the core of the campaign in its essence. And just as it is with second-hand high fashion – the look and feel of the campaign is a lot more expensive than the actual price.
Release Date: 2019-01-01
Producer(s): Mandy Kothe, Matthias Wissmann
Director of Photography: Katherine Fox
Editor: Micah Levin, Kolja Frase
Production Design: Frank Niedorff
Music Composer: Not A Machine Hamburg
Creative Director: Jo Marie Farwick, Anna Meissner, Katharina Walter
Sound Design: Tom Puschmann
Script: Anna Meissner, Jo Marie Farwick
Individual Credits: Art Direction: Florian Wiesener, Dzhulyetta Kretsu, Jakob Reinhard
Individual Credits: Projectmanagement: Kim-Louisa Hauer
Individual Credits: DoP: Alexander Alexandrov
Individual Credits: Model: Chloe Munton
Individual Credits: Post Production: Harvest Digital Agriculture GmbH