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In The Swimming Pool - Fiorucci x adidas Originals - Fiorucci x adidas Originals
Lez Creative

Shortlist

Title of Piece:	In The Swimming Pool - Fiorucci x adidas Originals
Brand:	Fiorucci x adidas Originals
Production Company:	Lez Creative
Client:	Pam Pam
Director(s):	Fiona Jane Burgess
Short Synopsis:	To celebrate the release of Fiorucci x adidas Originals, Pam Pam teamed up with director Fiona Jane Burgess and creative agency Lez Creative to create a short film titled 'In The Swimming Pool'. "This film playfully reimagines a 1970s educational synchronised swimming film. The idea was inspired by the Fiorucci x Adidas collaboration which is fun and bright but also retro in style. Synchronised swimming is still a relatively unseen sport, so we wanted to celebrate it as a unique discipline but with a playful twist. The film sees one woman - dressed in the bold, pop colours of the new Adidas x Fiorucci collaboration - performing swim strokes and exercises, and engaging with objects that help demonstrate certain synchronised swimming techniques. Accompanied by a 1970s soundtrack with an Italian VO describing the techniques, the film illustrates the two brands coming together to create a playful, stylised and pop aesthetic to showcase this iconic new collection." -Fiona Jane Burgess
Runtime:	01:25
Release Date:	2019-05-16
Producer(s):	Rosie Brear
Director of Photography:	Felix Schmilinsky
Editor:	Jonjo Lowe
Production Design:	Willem Olenski
Music Composer:	Josh Hunnisett
Creative Director:	Fiona Jane Burgess
Visual Effects:	Jonjo Lowe
Sound Design:	Calum Sample
Script:	Fiona Jane Burgess
Props Stylist:	Fiona Jane Burgess
Individual Credits:	Gaffer: Will Churchill
Individual Credits:	Spark: Elliot Kennedy
Individual Credits:	MUA: Louise Linder
Individual Credits:	1st AC: Raf Rakoczy
Individual Credits:	Model: Naomi Weijand
Individual Credits:	Colourist: Caroline Morin at CHEAT
Individual Credits:	Voice Artist: Valentina Vinci
Individual Credits:	Runner: Shoshana Kessler