MUSIC VIDEOS (Craft: Idea)

JALO! - Music Video - MATTE Projects - Netflix Inc. JPG
JALO! - Music Video - MATTE Projects - Netflix Inc. JPG
JALO! - Music Video - MATTE Projects - Netflix Inc. MP4 3m:08s

JALO! - Music Video - Netflix Inc.
MATTE Projects

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JALO! - Music Video - Netflix Inc. - MATTE Projects

Shortlist

Title of Piece: JALO! - Music Video
Client/Brand: Netflix Inc.
Production Company: MATTE Projects
Director(s): Erik Saltzman 91 Rules, Cameron Tidball-Sciullo
Producer(s): Maria "Bete" Fernandez
Agency: Matte Projects
DoP: Htat Lin Htut
Director of Photography: Htat Lin Htut
Production Design: Gabriela Soto
Creative Director: Thomas Lee
Visual Effects: Orlando Jutrera
Instagram Tag: @matteprojects
Props Stylist: Marcelo Goncalves
Short Synopsis: Netflix partnered with MATTE to develop a comprehensive launch campaign for Zach Snyder’s latest, blockbuster films franchise ‘Rebel Moon’. Using the film universe, character narratives, and artist identities as the artistic through line, MATTE conceptualized and executed reimagined artist portraiture, key art and visual identity, and a feature music video. Collaborating with director duo 91 Rules, Netflix, Rebel Moon filmmakers, and musicians Tokischa & Tainy, MATTE expanded the narrative of the Bloodaxe family into a music video. The story of Devra & Darrian Bloodaxe was intricately woven into the story, incorporating easter eggs from the film and VFX to connect the film's world with ours— set to Tainy & Tokischa’s track “JALO!”
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