Official Selection It's WS2 Commercial Work: Commercials and Branded Content - Short

CLIENT/BRANDWARSAW SNEAKER STORE

PRODUCTION COMPANYRABAN MEDIA

DIRECTOR(S)IGOR IGNACY LEŚNIEWSKI

PRODUCER(S)ALEKSANDER PAKULSKI

AGENCYRABAN MEDIA

DOPBARTOSZ HŁAWKA

DIRECTOR OF PHOTOGRAPHY @BARTEK_HLAWKA

PRODUCTION DESIGN @NIEDZIELAK_MATEUSZ

EDITOR @M_.WOJCIECHOWSKI

CREATIVE DIRECTOR @AJASSONE

SCRIPT @AJGORIGNACY

COPYWRITER @AJGORIGNACY

VISUAL EFFECTS @640X482 @SKWVRA

COLOUR GRADING @SZY_OBROSTEK

COSTUME DESIGN @OLI.IVIA

MUSIC COMPOSER @DOMSUN_MUSIC

INSTAGRAM TAG @AJGORIGNACY @BARTEK_HLAWKA @M_.WOJCIECHOWSKI @AJASSONE @RABAN.MEDIA @WARSAWSNEAKERSTORE @640X482 @SKWVRA @DOMSUN_MUSIC @SZY_OBROSTEK @RAVKOT @MARYGORALCZYK @FOCUS_BURGER @MACIEKKMALEC @JAREK_ZARSKI_4K @NORBERTMOZDZYNSKI @WILDEMANNKEVIN @KRYSTIANDABEKK @STOLARSKI_ @MARCINMACKOWICZ @JANIKOWSKI.RYSZARD @KASKADER.LUKASZ.LIPIARZ @BARTEK.M9 @NIEDZIELAK_MATEUSZ @RAFAL.DABROWSKII @GROSS_REZYSER_ @CHARLIEGARRETTMICHAEL @OLI.IVIA @JULIANAKRZ @ANULAH.MUA @MASTEROFSMS @__M_A_X__B__ @TAK_A_NAWET_NIE @BIBIMODELS @MICHALN29 @ANIS_AIDE @GIFTEDTALENTAGENCY

SOUND DESIGN @DOMSUN_MUSIC

SHORT SYNOPSIS “IT’S WS2” IS A HIGH-CONCEPT CAMPAIGN FOR WARSAW SNEAKER STORE, TELLING THE STORY OF ITS UNDERGROUND DELIVERY CREW. MASKED COURIERS WHO RISE FROM ICE INTO FIRE TO FULFILL THEIR MISSION. THROUGH STYLIZED, SYMBOLIC VISUALS, THE FILM REVEALS WHAT THE STORE IS BY SHOWING WHAT IT’S NOT. IT’S NOT JUST A SNEAKER SHOP - IT’S A MOVEMENT. FROM SURGICAL PREP TO DOORSTEP DELIVERY, WE FOLLOW THE WSS CREW AS THEY CONNECT PEOPLE THROUGH STYLE, FROM CITY BLOCKS TO REMOTE VILLAGES. ONE FIRE-FUELED COURIER RETURNS TO HIBERNATION, MELTING BACK INTO A TEACUP - THE CYCLE CONTINUES.
(DURATION: ~110 SEC)

EXTRA CREDIT 1 PRODUCER: ALEKSANDER PAKULSKI

EXTRA CREDIT 2 CLIENT: PIOTR NAŁĘCKI

EXTRA CREDIT 3 CLIENT: RAFAŁ DELEŻYŃSKI

EXTRA CREDIT 4 CLIENT: AGATA KORKONKIEWICZ

EXTRA CREDIT 5 AGENCY: RABAN MEDIA