SHORT SYNOPSISTHROUGH THE VIBRANT STREETS OF PARIS, A REMOTE-CONTROLLED CAR RACES THROUGH THE CITY WITH ENERGY AND AGILITY. IT EMBODIES THE NEW PAIR OF NIKE BOOTS, DESIGNED TO PUSH THE LIMITS OF PERFORMANCE.
AS WINTER CHILLS MOST, THIS FILM — DIRECTED BY JULIEN SOULIER — FEATURES PSG PLAYER WARREN ZAÏRE-EMERY, WHOSE LIVELINESS AND PLAYING STYLE MIRROR THIS VISUAL METAPHOR. ONCE HE LACES UP THE BOOTS, THE CAR’S ENERGY IS TRANSFERRED TO WARREN, READY TO TAKE CONTROL OF THE PITCH.
A CREATION IN COLLABORATION WITH NIKE PARIS, DIRECTOR JULIEN SOULIER, AND THE DESIGN STUDIO WESHHH, WHO CRAFTED THIS MINIATURE CAR IN SERVICE OF THE STORY.