Official Selection Power To Do - The New Bentley Bentayga Commercial Work: Commercials and Branded Content - Short

CLIENT/BRANDBENTLEY

PRODUCTION COMPANYCHIEF PRODUCTIONS

DIRECTOR(S)NICK SCHRUNK

PRODUCER(S)COLIN OFFLAND

AGENCYIPG-X

DOPTIM SESSLER

DIRECTOR OF PHOTOGRAPHY TIM SESSLER

EDITOR IAN MCLAUGHLIN + EMAD HASHIM

CREATIVE DIRECTOR NICK COOPER

VISUAL EFFECTS PRATEEK MATHUR, JACK LYNCH, DYLAN MILLER + MAGIC PIE

COLOUR GRADING JAMES BAMFORD

INSTAGRAM TAG @WEARECHIEF @SCHRUNK @COLINOFFLAND #BENTLEY @IPGXGLOBAL

SOUND DESIGN SOURCE SOUND INC

SHORT SYNOPSIS THE NEW BENTLEY BENTAYGA: THE POWER TO DO.
FROM THE BLAZING DUNES OF CHILE TO THE SNOW-COVERED WILDS OF CANADA, WITH SOME EPIC WAVES IN BETWEEN, OUR LATEST SHOOT FOR GLOBAL ICON BENTLEY WAS ONE HECK OF A RIDE. IT’S A BOLD, AMBITIOUS PIECE OF WORK THAT PUSHED CREATIVE BOUNDARIES AND USED INVENTIVE GROUNDBREAKING FILMING TECHNIQUES. DIRECTED BY NICK SCHRUNK AND PRODUCED BY CHIEF ALONGSIDE IPGX, THE FILM BRINGS THE BENTAYGA’S LUXURY, PERFORMANCE, AND OFF-ROAD POWER TO LIFE THROUGH CINEMATIC STORYTELLING AND INVENTIVE PRODUCTION.

IT’S A CELEBRATION OF CRAFTSMANSHIP, INNOVATION, AND EXPLORATION, SHOWING BENTLEY IN A FRESH, PROGRESSIVE LIGHT, AND REIMAGINING WHAT MODERN AUTOMOTIVE STORYTELLING CAN BE.

EXTRA CREDIT 1 DRONE: JOHNNY SCHAER

EXTRA CREDIT 2 ONLINE EDITOR: PAUL WILLIS

EXTRA CREDIT 3 CAMERA/POV/DRONE: COLLIN HARRINGTON

EXTRA CREDIT 4 1ST AC: SEAN LOMAX

EXTRA CREDIT 5 HEAD OF PRODUCTION: CHARLOTTE HOPKINS