COMMERCIAL WORK
(Craft: Direction)
Abzorb 2000 - New Balance
Love Pictures Company
Official Selection
|
Title of Piece:
|
Abzorb 2000 |
|
Client/Brand:
|
New Balance |
|
Production Company:
|
Love Pictures Company |
|
Director(s):
|
Paulo Nascimento |
|
Agency:
|
Open! London |
|
DoP:
|
Danilo Arenas |
| Instagram Tag: |
@lovepictures.company @p__nascimentoo #NewBalance_Love |
| Short Synopsis: |
Produced for New Balance, the film explores life in the outskirts as an expression of strength, style, and resistance. Through choreographies that merge with the urban landscape, the body conveys narratives of resilience and identity. The periphery asserts itself as the protagonist, where the asphalt pulses with creativity and culture. A piece that blends athletic performance and visual language to celebrate the power of the streets. |
JPEG
MP4
1m:24s
