Raw Selection Não olhe para cima Commercial Work: Craft: Cinematography

CLIENT/BRANDNATURA COSMETICOS S/A

PRODUCTION COMPANYLOVE PICTURES COMPANY

DIRECTOR(S)ARIELA DORF

AGENCYAFRICA DDB BRASIL PUBLICIDADE LTDA

DOPGABRIEL BIANCHINI

INSTAGRAM TAG @LOVEPICTURES.COMPANY @ARIELA.DORF #NAOOLHEPARACIMA_LOVE

SHORT SYNOPSIS THE FILM REFLECTS ON THE ACT OF LOOKING DOWN AS AN INVITATION TO RECONNECT WITH THE EARTH. THE CAMERA DRAWS CLOSE TO THE LIVING MATTER OF THE SOIL, REVEALING TEXTURES, MOVEMENTS, AND FORMS OF LIFE THAT SUSTAIN THE PLANET’S NATURAL BALANCE. NATURA PRESENTS A SENSORY EXPERIENCE THAT INVITES US TO RETHINK OUR RELATIONSHIP WITH THE PLANET, STARTING WITH WHAT PULSES BENEATH OUR FEET.