COMMERCIAL WORK
Commercials and Branded Content - Short (2025)
COMMERCIAL WORK (Commercials and Branded Content - Short)
JPG
JPG
MOV
1m:00s
By the way to care - DUNA
MOROZOV
Official Selection
| Title of Piece: | By the way to care |
|---|---|
| Client/Brand: | DUNA |
| Production Company: | MOROZOV |
| Director(s): | Ivan Morozov |
| Producer(s): | Ivan Morozov, Alla Matsevich |
| Agency: | MOROZOV |
| DoP: | Mark Sabelfeld |
| Director of Photography: | Mark Sabelfeld |
| Production Design: | Mykola Mazuruk |
| Editor: | Mark Sabelfeld |
| Creative Director: | Ivan Morozov |
| Script: | Yulia Olekh, Ivan Morozov |
| Copywriter: | Yulia Olekh, Author of poetry: Daria Lisich |
| Colour Grading: | Alex Zavolokin |
| Animation: | Roman Jack |
| Costume Design: | Marta Katrushenko |
| Instagram Tag: | @morozov.agency @ivanko.morozov @duna.ua |
| Sound Design: | Maksym Koval |
| Props Stylist: | Olena Mazuruk |
| Short Synopsis: | What if your favorite socks brand (the national market leader in Ukraine) is no longer just a “socks brand”? It has taken care of you throughout your life, in different happy moments. And now it will take care of you with new categories of basic clothing. “By the way to care” is a new slogan for a company and launch campaign for new products: sleepwear, by the way, underwear, by the way... and T-shirts, by the way... We care for each other, by the way |
| Extra Credit 1: | Dubbing actress: Anna Jay |
| Extra Credit 2: | Storyboard artist: Ustyna Shlykova |
| Extra Credit 3: | Gaffer: Oleksiy Leskov |
| Extra Credit 4: | Focus Puller/Camera Technician: Max Yasinsky |
| Extra Credit 5: | CEO DUNA: Serhiy Vyshnevsky |
