Official Selection Where Time Begins Commercial Work: Craft: Direction

CLIENT/BRANDAUDEMARS PIGUET

PRODUCTION COMPANYPARTIZAN

DIRECTOR(S)CAMILLE BOUMANS

PRODUCER(S)JENNY BECKETT, ELLA MORE O'FERRALL, LEVI RIJPIE, JAMES YOUNGS, CHARLIE SCANNELL

AGENCYCONDÉ NAST

DOPNATASHA DUURSMA

INSTAGRAM TAG @CAMILLEBOUMANS @WEAREPARTIZAN @TASHA_DUURSMA @JENNYPARTIZANUK @ELLAMOF @CHESWICK_@LEVIRIJPIE @FROM.FORM @AUDENTITY @SIMONA_COLOUR

SHORT SYNOPSIS THE STORY OF A CENTURY AND A HALF, BORN IN THE QUIET VALLEYS OF LE BRASSUS, WHERE TWO VISIONARIES: AUDEMARS & PIGUET, SHAPED THE FUTURE OF WATCHMAKING WITH NOTHING BUT PASSION, PRECISION, AND THE SMALLEST OF TOOLS. (SUPER SMALL TOOLS). WHERE THE ART REMAINS UNCHANGED: JUST TWO TIMEPIECES A YEAR, PER WATCHMAKER, MADE ENTIRELY BY HAND. (WOW)

3 CHAPTERS, 150 YEARS OF HISTORY, AND 52 WATCHMAKERS. A GLIMPSE INTO A WORLD OF CRISP WHITE LAB COATS, GLASS LOUPES, SNOWY MOUNTAINS, AND THE WIMBLEDON OF WATCHES.

NARRATED BY SERENA WILLIAMS.