Official Selection
HOW TO BE GOOD IN A WORLD THATS NOT
Personal Work:
Craft: Direction
PRODUCTION COMPANYSTUDIO LINDEN GMBH
DIRECTOR(S)LUKAS MAEDER
PRODUCER(S)LUKAS MAEDER
DOPJACOB MULLER
INSTAGRAM TAG@LUKASMAEDER.CH
SHORT SYNOPSIS“HOW TO BE GOOD IN A WORLD THATS NOT” IS A PERSONAL CONCEPT WORK THAT SHOWS A POIGNANT REFLECTION OF OUR WORLD TODAY. IT PAINTS A PORTRAIT OF OUR CURRENT GENERATION AND CAPTURES THE DESPAIR, SELF-ABSORPTION, LONELINESS AND CONTRADICTIONS THAT CHARACTERIZE MANY YOUNG ADULTS TODAY. IT O@ERS INSIGHTS INTO A GENERATION THAT IS CONSTANTLY CELEBRATING ITSELF, CONSTANTLY SEARCHING FOR SOMETHING BETTER AND LOOKING AT THE WORLD THROUGH THE SCREENS OF ITS SMARTPHONES BECAUSE THINGS SEEM MORE MANAGEABLE WHEN THEY ARE CAPTURED ON A DISPLAY. THROUGH ITS NARRATIVE, THE WORK ENCOURAGES THE VIEWER TO PAUSE AND REFLECT. THE AUTHENTIC AND UNFILTERED PHOTOS ARE A HOMAGE TO LIFE, WHICH ARE BOTH REALISTIC AND IMBUED WITH A SUBTLE CHARM.