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Title of Piece:
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CORRECTIV - Adopt A Fact |
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Client/Brand:
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CORRECTIV gGmbH |
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Production Company:
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HeimatTBWA\ Germany |
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Director(s):
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X |
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Producer(s):
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Fabiana Vardaro |
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Agency:
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HeimatTBWA\ Germany |
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DoP:
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Hanno Dall, Lotta Puhl, Philipp Lee Heidrich |
| Editor: |
Ray Tulodziecki, Thanh Trung Philipp Bui, Tom Neuenkirchen |
| Creative Director: |
Anke Roell, Isabell Niederwestberg |
| Copywriter: |
Chiara Jaumann, Paul Zürker, Tanja Eisold, Juha Snellman, Marvin Silligmüller |
| Instagram Tag: |
@heimattbwa @correctiv_org @eikekoenig @monty.unlimited |
| Short Synopsis: |
Independent journalism is under threat – but more crucial than ever. To support CORRECTIV, a donation-funded media house in Germany, we launched a crowdfunding campaign: 25+ pop-culture artists transformed investigative facts into art – a medium that everyone approaches with open eyes, even in times of information overload. The exclusive prints were available in exchange for donations, launched at Berlin Art Week to reach an even bigger audience. With €0 media budget, it became a massive success and raised € 659,589. This proves: people value truth, and together, we can defend press freedom. |
| Extra Credit 1: |
CCO: Matthias Storath |
| Extra Credit 2: |
Art Direction: Khatia Nodia, Diogo Brandao, Lydia Wagner, Johannes Mazkour, Paul Rosetti |
| Extra Credit 3: |
Account: Florentin Tesche, Pauline Meyer, Tijen Strauß, Kosmo Hirche |
| Extra Credit 4: |
Strategic Planning: Mona Patzig, Fabian Ji |
| Extra Credit 5: |
Artists: Eike König, Monty Richthofen, Noah Friesz, Daniel Clurman, Vera Kochubey, Roman Roth, Nicholas Warburg, Liana Finck, Marlon Leon Bellet, David Pher, Andy Kassier, Olivia Kassaei, Anna Piera di Silvestre, Cosima PNG, Therese Tietze (Student), Loreen Abedi (Student), Sude Elverdi (Student), Sudi Kujack, Paul Rosetti, Mariefee Dohmen, Aaron Geronima Laabs, Charlie Casanova, Tijen Strauß, Ornella Kassaei, Octavi Serra, Sophio Chkhenkeli |
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MP4
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