COMMERCIAL WORK (Craft: Idea)

Super Hisir - Pacifico / Halef Istanbul - Halef Istanbul JPG
Super Hisir - Pacifico / Halef Istanbul - Halef Istanbul JPG
Super Hisir - Pacifico / Halef Istanbul - Halef Istanbul MOV 2m:32s

Super Hisir - Halef Istanbul
Pacifico / Halef Istanbul

Share:
Super Hisir - Halef Istanbul - Pacifico / Halef Istanbul

Raw Selection

Title of Piece: Super Hisir
Client/Brand: Halef Istanbul
Production Company: Pacifico / Halef Istanbul
Director(s): Gabriel Juduc
Producer(s): Samet Altunhan, Piril Erdavran
Agency: PACIFICO.TV
DoP: Mehmet Akif Budak
Director of Photography: Mehmet Akif Budak
Editor: Gabriel Juduc
Creative Director: Gabriel Juduc
Script: Gabriel Juduc / Iulia Croitoriu
Colour Grading: Lucian Iordan
Costume Design: Halef.tatli & noorishednourisher
Instagram Tag: Comissioned by @Halef.tatli and @noorishednourisher Executive Producer @sametaltunhan / @pirilerdavran Produced by @Pacifico.tv Director @gabrieljuduc
Short Synopsis: Süper Hışır is a short film that follows a sister and brother visiting their parents' hometown, Diyarbakır, reconnecting with their roots through fashion and memory. Wearing pieces from Halef’s upcycled collection—crafted from flour, sugar, and pistachio sacks once used in traditional sweet production—they embody a fusion of past and present. Set against Diyarbakır’s rich architecture, the film captures the beauty of sustainability and cultural evolution. More than fashion, Süper Hışır is a poetic tribute to Anatolian craftsmanship, honoring tradition while transforming it into a modern expression of identity and innovation.
AwardsEngine Logo