COMMERCIAL WORK
Craft: Casting (2024)
COMMERCIAL WORK (Craft: Casting)
JPG
JPEG
MP4
1m:12s
Burna Boys - G-Star
RadicalMedia
Shortlist
Title of Piece: | Burna Boys |
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Client/Brand: | G-Star |
Production Company: | RadicalMedia |
Director(s): | Dave Meyers |
Producer(s): | Ersan Beskardes |
DoP: | Scott Cunningham |
Instagram Tag: | @burnaboygram x @gstarraw “On Form” Directed by: @davemeyers Production: @radicalmedia_london Exec Producer: @bentailor DOP: @scottcunninghamdp Producer: @ersanbeskardes Production Manager: @jackfiltness Production design: @sarah.asmail Wardrobe Stylist: @veritymaylane Gaffer: Kev Roberts Choreographer: Jay Revell Location Manager: Jamie Jamieson Editor: @laurazvrk Post: @no8ldn VFX lead - Jim Allen Colourist - @alexgregorycolour Sound engineer - Sam Robson Post producer - Will Howland |
Short Synopsis: | G-STAR SS 2024 global brand campaign, starring Grammy award-winning universal music talent Burna Boy, the king of Afro-Fusion. The video is shot in London and directed by the multi award-winning director Dave Meyers debuting Burna Boy's song 'On Form'. The black-and-white aesthetic pays homage to G-STAR’s creative heritage, yet with a contemporary twist, and shows Burna Boy’s dance crew performing his singular ‘stomp’, spreading his infectious rhythm through the city. |