Girls don't give up the Driver's Seat

COMMERCIAL WORK (Cultural Impact)

JPG

MOV 1m:00s

Title of Piece:	Girls don't give up the Driver's Seat
Client/Brand:	Mahindra Automotive
Production Company:	Happy Monk
Director(s):	Suraj Wanvari
Producer(s):	Suraj Wanvari, Andalib Patel
Agency:	The Womb
DoP:	Arjun Mitra
Instagram Tag:	@suraj.wanvari @happymonk_production @andalibpatel @thewombkicks #mahindrawomensday
Short Synopsis:	The film builds on a simple thought, of young children loving to play with the steering wheel as kids, a joyful, innocent expression of adventure and excitement that comes as a child. Somehow society's various biases and taunts, end up with women giving up the driver's seat as they grow older, out of fear and the avoidance of the being blamed for inadequacy while driving. The film builds on that simple expression, and encourages women to never give up the driver's seat. Here is a YouTube link to the released film https://www.youtube.com/watch?v=Wd2Pel67X8s