MUSIC VIDEOS
New Generation Award (2024)
MUSIC VIDEOS (New Generation Award)
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JPG
MP4
7m:28s
Gold and Purple - Winona Riders
POSTER
Shortlist
Title of Piece: | Gold and Purple |
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Client/Brand: | Winona Riders |
Production Company: | POSTER |
Director(s): | Dana Campanello |
Producer(s): | Mariano Echarri & Ale Ruax |
DoP: | Pablo Lozano |
Instagram Tag: | @_POSTER @danacnello #WinonaRiders |
Short Synopsis: | The song "Dorado y Púrpura" from the recent album "El Sonido del Éxtasis," is one of Winona Riders' most acclaimed tracks. According to the band, the video "is an ode to shame, failure, and disgust. If you're stripped naked in front of a camera, it's hard not to feel identified, that's how we come into the world." “Dorado y Púrpura” explores the boundaries of good, evil, the mind, and our visions. "I wanted to move away from the literal and play with the perspectives that the interior and exterior allowed us to achieve a video that represents something you could be creating in your mind and not a particular visual or physical sensation. What you feel you can control within your world collapses when two characters appear to make you fulfil their demands, which was the starting point for creating this world divided by a window." |