Cherish Every Moment

COMMERCIAL WORK (Craft: Direction)

JPG

VIMEO 1m:19s

Title of Piece:	Cherish Every Moment
Client/Brand:	Alphamega Hypermarkets
Production Company:	SEMIO Productions
Director(s):	Paris El-Said
Producer(s):	Christiana Kafaridou
DoP:	Giannis Georgiou
Production Design:	Christy Polydorou
Editor:	SEMIO Post
Colour Grading:	Andrei Gordeev
Costume Design:	Notis Panayiotou
Instagram Tag:	@Paris_es @paris_onset @semioproductions
Sound Design:	SEMIO Post
Short Synopsis:	This commercial for Alphamega Hypermarkets, is a heartfelt tribute to a brand that stands by you in every precious moment of your life. It captures the essence of life's fleeting yet powerful moments—the tiny breaths, spontaneous laughter, the tears, and the small actions that ripple into significant changes. It asks viewers to pause and reflect on those spontaneous "good mornings" and memorable nights-out with friends, recognizing that even the smallest fragments of time can shape our lives. This commercial is more than just an ad; it’s a celebration of life’s beauty and the brand's constant presence through it all. With its cinematic visuals and authentic storytelling, it delivers an optimistic and uplifting message that resonates deeply with the viewers.
Extra Credit 1:	Executive Producers: Pavlos Neocleous & Alexia Makrides
Extra Credit 2:	Production Coordinator: Elena Asaelof
Extra Credit 3:	Unit Manager: Alexia Alexandrou
Extra Credit 4:	Casting Director: Julia Constantinou / CAST AGENCY
Extra Credit 5:	Makeup Artist: Stephanie Panagi