COMMERCIAL WORK
(Craft: Direction)
Scientists - goodboybob Coffee Roasters
Tool
Raw Selection
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Title of Piece:
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Scientists |
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Client/Brand:
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goodboybob Coffee Roasters |
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Production Company:
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Tool |
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Director(s):
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Erich Joiner |
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Producer(s):
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Dustin Callif, Nancy Hacohen |
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Agency:
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Erich and Kallman |
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DoP:
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Eric Schmidt |
| Instagram Tag: |
@goodboybobcoffee @erich.and.kallman @toolofna @cutandrunedit @prlmt @royal.muster |
| Short Synopsis: |
This delightfully weird spot elevates the science of great coffee to an absurdly new level. When a laboratory switches to goodboybob coffee, the researchers declare it to be “the best coffee they’ve ever tasted.” To confirm their findings, they feed a sample to their lab rats—but these aren’t just any rats. Each rodent’s torso contains a different human facial feature—eyes, ears, nose, and of course, a mouth. Mere moments after coffee droplets hit the mouth, it exclaims, “that’s the best coffee I’ve ever tasted.” The offbeat humor only gets funnier with each successive viewing. |
JPG
JPG
MP4
45s
