Shortlist Burna Boy Commercial Work: Commercials and Branded Content - Short

CLIENT/BRANDG-STAR

PRODUCTION COMPANYRADICALMEDIA

DIRECTOR(S)DAVE MEYERS

PRODUCER(S)ERSAN BESKARDES

DOPSCOTT CUNNINGHAM

INSTAGRAM TAG @BURNABOYGRAM X @GSTARRAW “ON FORM” DIRECTED BY: @DAVEMEYERS PRODUCTION: @RADICALMEDIA_LONDON EXEC PRODUCER: @BENTAILOR DOP: @SCOTTCUNNINGHAMDP PRODUCER: @ERSANBESKARDES PRODUCTION MANAGER: @JACKFILTNESS PRODUCTION DESIGN: @SARAH.ASMAIL WARDROBE STYLIST: @VERITYMAYLANE GAFFER: KEV ROBERTS CHOREOGRAPHER: JAY REVELL LOCATION MANAGER: JAMIE JAMIESON EDITOR: @LAURAZVRK POST: @NO8LDN VFX LEAD - JIM ALLEN COLOURIST - @ALEXGREGORYCOLOUR SOUND ENGINEER - SAM ROBSON POST PRODUCER - WILL HOWLAND

SHORT SYNOPSIS G-STAR SS 2024 GLOBAL BRAND CAMPAIGN, STARRING GRAMMY AWARD-WINNING UNIVERSAL MUSIC TALENT BURNA BOY, THE KING OF AFRO-FUSION. THE VIDEO IS SHOT IN LONDON AND DIRECTED BY THE MULTI AWARD-WINNING DIRECTOR DAVE MEYERS DEBUTING BURNA BOY'S SONG 'ON FORM'.

THE BLACK-AND-WHITE AESTHETIC PAYS HOMAGE TO G-STAR’S CREATIVE HERITAGE, YET WITH A CONTEMPORARY TWIST, AND SHOWS BURNA BOY’S DANCE CREW PERFORMING HIS SINGULAR ‘STOMP’, SPREADING HIS INFECTIOUS RHYTHM THROUGH THE CITY.