COMMERCIAL WORK
Craft: Production Design (2024)
COMMERCIAL WORK (Craft: Production Design)
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YOUTUBE
1m:07s
Eternally Reborn - BVLGARI
phantasm.tv
Shortlist
| Title of Piece: | Eternally Reborn |
|---|---|
| Client/Brand: | BVLGARI |
| Production Company: | phantasm.tv |
| Director(s): | Nathalie Canguilhem |
| Producer(s): | Valentine Gomes Ferenczi, Lien Moulin, Sara Lee |
| Agency: | Publicis La Maison |
| DoP: | khalid Mohtaseb |
| Director of Photography: | khalid Mohtaseb |
| Production Design: | Freyja Bardell |
| Editor: | Marc Gurung |
| Creative Director: | Zelda Bensoussan |
| Visual Effects: | Anthony Lestremau |
| Instagram Tag: | Production Design @freyjabardell Directed by @ncanguilhem Production @phantasm.tv DOP @khalidmohtaseb Executive Producers: @valentinegomesferenczi Set Designer: @tillduca Producer @saralee Agency: @publicislamaison |
| Short Synopsis: | Bulgari and its pieces, activated by light, become catalysts of personal reinvention. In the following film, the light of dawn unleashes the primordial energy of Zendaya, Liu Yifey and Anne’s Bulgari jewellery. When the first light of dawn hits our heroines’ jewels, it triggers their journey towards a new rebirth. As they move through Rome, refracted beams of light from their jewels reflects a new light onto the city, bringing it to life like never before. Projected light and pulsating patterns shape and transform roman buildings, statues and architecture. As the light spreads around the city, it guides other powerful women to step out of the shadows and elevate themselves metaphorically. At the end, Zendaya, Anne and Liu Yifey reach their own peak, overlooking the Eternal City in a climactic moment symbolising rebirth. When the sun has finally risen, a colossal flock of birds arises from below, surrounding our Bvlgari women with bursting life and movement. Once the flock reaches the sky, each bird is transformed into a sparkle of light in the sky of dawn above Rome. |
| Extra Credit 1: | Set Design and Art Direction: Till Deluca |
| Extra Credit 2: | Art Direction: Raymundo Enriquez |
| Extra Credit 3: | Set Design: Brian Howe |
| Extra Credit 4: | Steady Cam |
| Extra Credit 5: | Renard Cheren |
