Official Selection Fleurs de Cuir Commercial Work: Commercials and Branded Content - Short

CLIENT/BRANDPOLÈNE

PRODUCTION COMPANYPOLÈNE

DIRECTOR(S)DAVID LEON FIENE

PRODUCER(S)PAUL SINTONI

DOPBIEL CAPELLAS

DIRECTOR OF PHOTOGRAPHY BIEL CAPELLAS

EDITOR LEONIDAS BEFELDT

COLOUR GRADING LUNA SÁEZ

MUSIC COMPOSER STUDIO EL

INSTAGRAM TAG DIRECTOR - @DAVIDLEONFIENE DOP - @BIELCAPELLAS 1AC - @MARC.BORRAS97 2AC - @KIANRAHNEMA GAFFER - @PERE.AV SPARK - @ORIOLMONGUILOD HEAD OF IMAGE - @SOLENE_CYBS EXECUTIVE PRODUCER - @PAULCOMMELABOULANGERIE BRAND MANAGER - @LOLAKAH LOCATION MANAGER - @FERBOFRUT CREATIVE - @CLAIRE.CLAIRUX PHOTOGRAPHY - @NYIMARIN EDITOR - @MANKENNTSICH COLOUR - @LUNAESAEZ MUSIC AND SOUND DESIGN - @STUDIO_E_L VFX - @LUX.STUDIO.PARIS SET DESIGN - @CITOBALLESTA DRONE SERVICE - @SKYNAMICDRONE DRONE OPERATOR - @XAVIOLLE97 CAMERA OPERATOR - @GUILLEMPAZOS EQUIPMENT - @NAPALMRENTALS 35MM FILM PRINT - @CINELAB_ROMANIA

SHORT SYNOPSIS POLÈNE’S AFFINITY FOR CHALLENGING ASSUMPTIONS AND REIMAGINING THE PRIMARY USES OF LEATHER HAS RESULTED IN NUMEROUS UP-CYCLING INITIATIVES FOR LEATHER OFF-CUTS AND NEW INNOVATIONS IN RAW MATERIALS THAT CAN BE USED AS AN ALTERNATIVE TO TRADITIONAL LEATHER. TO INTRODUCE A NEW PRODUCT, FLOWERS MADE FROM UP-CYCLED LEATHER OFFCUTS, IN THIS CAMPAIGN WE CAN OBSERVE HUNDREDS OF PLANTS ELEGANTLY BLOOM IN A DESERT LANDSCAPE, BRINGING IT BACK TO LIFE.

EXTRA CREDIT 1 HEAD OF IMAGE: SOLÈNE COUYBES

EXTRA CREDIT 2 SET DESIGN: ANTONIO BALLESTA LOPEZ