COMMERCIAL WORK
(Craft: Idea)
Ubisoft - Ubisoft
Big Productions
Official Selection
Title of Piece:
|
Ubisoft |
Client/Brand:
|
Ubisoft |
Production Company:
|
Big Productions |
Director(s):
|
Jean Baptiste Saurel |
Producer(s):
|
Kasia Staniaszek |
Agency:
|
Sid Lee |
DoP:
|
Agustin Claramunt |
Instagram Tag: |
@bigprodpariq |
Short Synopsis: |
In this ad for Ubisoft's The Crew Motorfest, we discover the getaway our four-wheeled friends dream of. The one-minute-thirty-second trailer ironically illustrates what cars dream of. The film opens with three exceptional cars stuck in traffic in Miami, where they dream of being in Hawaii. Then, they spot a poster for the Motorfest, sparking their desires for escape. The soundtrack, "The Sweet Escape" by Gwen Stefani and Akon, was chosen to create a festive atmosphere. |