COMMERCIAL WORK
(Craft: VFX/Animation)
Knockout Chaos : Anthony Joshua X Francis Ngannou - Riyadh Season
Academy Films
Official Selection
Title of Piece:
|
Knockout Chaos : Anthony Joshua X Francis Ngannou |
Client/Brand:
|
Riyadh Season |
Production Company:
|
Academy Films |
Director(s):
|
Romain Chassaing |
Producer(s):
|
Simon Cooper, Tom Cartwright |
Agency:
|
BigTime Creative Shop |
DoP:
|
Nico Poulsson |
Short Synopsis: |
Riyadh Season aimed to launch a global campaign to hook boxing fans across continents and generations. Boosting Pay Per View subscriptions and increasing ticket sales, while establishing Saudi Arabia as a premier destination for hosting world-class boxing events. This event was a unique one, it brought together two fighters from different disciplines, namely boxing and MMA, for one big slugfest. This kind of stuff you see in arcade combat games, which inspired the campaign idea. And with both known for their Knockout records and bringing the chaos inside the ring, it was dubbed: Knockout Chaos. |