COMMERCIAL WORK
Craft: Idea (2024)
COMMERCIAL WORK (Craft: Idea)
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VIMEO
4m:25s
The Last Bad Idea - Oilstainlab
Lord Danger
Official Selection
Title of Piece: | The Last Bad Idea |
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Client/Brand: | Oilstainlab |
Production Company: | Lord Danger |
Director(s): | MP Curtet & L.A. Creative Team |
Producer(s): | Lord Danger - Josh Shadid |
Agency: | L.A. Creative Team |
DoP: | Duvit Kakungegoda, Ean Sierra, Jonathan Walker, Tim Curtet, Tyson Nelin |
Director of Photography: | Duvit Kakungegoda, Ean Sierra, Jonathan Walker, Tim Curtet, Tyson Nelin |
Editor: | L.A. Creative Team - Axel Bonnot |
Creative Director: | MP Curtet & L.A. Creative Team |
Script: | MP Curtet & L.A. Creative Team |
Copywriter: | Rob Rutherford |
Colour Grading: | Fixip - Mika Laujin |
Instagram Tag: | @mpcurtet @lacreativeteam @oilstainlab #thelastbadideafilm |
Sound Design: | Lord Danger |
Short Synopsis: | "The Last Bad Idea" follows twin brothers Iliya and Nikita Bridan as they innovate with the creation of the "Half11," a remarkable vehicle that seamlessly combines the front of a 1966 Porsche 911 with a uniquely designed rear. Driven by a desire to challenge conventions, they set out on a cross-country journey from Los Angeles to New York, advocating for active use of cars rather than mere display. Accompanied by friends, they embrace the spirit of innovation and camaraderie, pushing the boundaries of what's possible. The genesis of their journey can be traced back to a casual conversation over drinks, where great ideas often take root. Surrounded by ostentatious displays of wealth at a prestigious car show in the Hamptons, the Bridan brothers were compelled to defy the norm. Their philosophy, centered on the idea that cars are meant to be driven, not just exhibited, led them to embark on this unconventional odyssey. "The Last Bad Idea" captures the adventure of a group dedicated to progress, regardless of the challenges they face. Special thanks are extended to the entire crew who made this daring adventure possible. |