Official Selection Precision Music Videos: Craft: Direction

CLIENT/BRANDBIG SEAN

PRODUCTION COMPANYPRODCO & FREENJOY

DIRECTOR(S)ONDA

PRODUCER(S)NATHAN SCHERRER, TARA SHEREE, NOUR SAYEH

DOPIAIN TRIMBLE

INSTAGRAM TAG @ONDA @PRODCOFFICIAL @FREENJOY

SHORT SYNOPSIS THE VIDEO SEES BIG SEAN EMERGE FROM A FUTURISTIC INCUBATION CHAMBER, HIS EVERY MOVE METICULOUSLY TRACKED. HE THEN UNDERTAKES A SERIES OF TESTS DESIGNED TO GAUGE HIS READINESS TO REENTER SOCIETY. THE SCENES ARE INTERCUT BY A VARIETY OF STRIKING VISUALS, BLENDING ELEMENTS OF REALITY AND ILLUSION.