COMMERCIAL WORK
Craft: Colour Grading (2024)
COMMERCIAL WORK (Craft: Colour Grading)
JPG
MP4
1m:00s
'Genuine Since' - Ray Ban
138 Productions
Shortlist
Title of Piece: | 'Genuine Since' |
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Client/Brand: | Ray Ban |
Production Company: | 138 Productions |
Director(s): | Alasdair McLellan |
Producer(s): | Art Partner |
Instagram Tag: | @studio__rm @jamienoble_colour |
Short Synopsis: | Iconic eyewear brand Ray Ban have launched their ‘Genuine Since’ campaign with a sun-drenched short film by Alasdair McLellan, with colour grading by Studio RM’s Jamie Noble. With a distinct 80s sensibility, McLellan’s film explores what it means to be authentic: to fight for what is right, to leave unsatisfactory jobs, to proclaim affection and to take charge of one’s personal style. |